Super Bowl LX is the NFL championship for the 2025 season. It’s between the NFC champion Seattle Seahawks and the AFC champion New England Patriots. The game is on February 8, 2026, at Levi’s Stadium in Santa Clara, California. This is the second Super Bowl at this stadium and the third in the San Francisco Bay Area.
The opening act will be Green Day at 3 p.m. The halftime show will feature Bad Bunny, who was Spotify’s most listened-to artist globally last year for the fourth year in a row. Donald Trump has criticized the choice of musical acts, especially Bad Bunny, but said he won’t attend because the game is too far away, not because of the performers.
The Super Bowl is also known for commercials and live music, not just football.
Why is the Super Bowl Halftime Show Famous
The Super Bowl halftime show is famous because it’s a huge entertainment event that often draws more viewers than the game itself. Big pop stars perform, creating viral moments like the “Left Shark” or the Justin Timberlake–Janet Jackson wardrobe malfunction.
It started with marching bands in the early 1900s and even included dogs in 1922 with the Oorang Indians team. By the 1990s, artists like Michael Jackson made it a massive show on its own. Although the performers are unpaid, the halftime show now costs about $10 million to produce. The stage is enormous, with lights, effects, and big productions.
Performers like Katy Perry, Rihanna, and Usher have contributed to the show’s memorability over the years, and it is now a significant aspect of Super Bowl culture. Although it’s one of the largest stages in the world, it’s dangerous for artists because it’s brief and highly visible.
Super Bowl commercials have become well-known thanks to the halftime show, with 30-second spots now costing roughly $7 million. The enormous audience of more than 110 million viewers is to blame.
Why are the Super Bowl Ads Famous
Super Bowl commercials are well-known because the game has the largest TV audience in the United States. It makes an ideal occasion for companies to reach millions of people. Around 1984, they became a significant event, and the Apple “1984” advertisement became famous. In order to generate excitement before and after the Super Bowl, businesses now tease their advertisements on social media weeks in advance.
Storytelling, humor, celebrities, nostalgia, surprises, and excellent production are all used in good Super Bowl advertisements. They must sell a product, be memorable, and make people laugh. Advertisements featuring celebrities or animals tend to attract attention.
The Super Bowl is huge for advertisers because it has the biggest American TV audience each year, like a holiday for viewers who talk about the ads after the game. A successful ad can boost brand recognition for months or years, not just right after the game.
Super Bowl ad costs are very high. In 1967, a 30-second ad was $40,000. Now it’s about $7 million for 30 seconds, plus production costs. Companies pay this because the massive audience often increases sales and brand awareness. Ads that people like can even continue running in other campaigns after the game.
FAQs
Q. When is Super Bowl LX?
A. Super Bowl LX will be on February 8, 2026, at Levi’s Stadium in Santa Clara, California.
Q. Which teams are playing in Super Bowl LX?
A. The Seattle Seahawks (NFC champion) and the New England Patriots (AFC champion).
Q. Who is performing at the Super Bowl halftime show?
A. Bad Bunny will headline the halftime show, and Green Day will perform the opening act.
Q. How much does a Super Bowl ad cost?
A. A 30-second ad now costs about $7 million, plus production costs.
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